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Randy Urban – Vice President, Digital Office, Adient
Megatrends in the digital technology space are starting to converge and create opportunities that are going exponential. When trends go from linear to exponential, the change in ability or cost performance is transformational and leads to significant disruption. This can be seen in many industries today. The accelerating capabilities of digital coupled with a creative start-up mentality give people the ability to re-think just about any product or service. As these innovators re-imagine how to serve an industry or create a completely new one, those of us who are already operating in the business need to move onto the exponential curve or risk being disrupted. It is time for the automotive industry to transform.