Best Practices for Automotive Toolkit Home

 

show-in sp-button

The Best Practices for Automotive conference offers a turn-key, all-inclusive booth program. This page is your one stop resource for everything you need to know to create custom graphics to personalize your booth.

If at any time you have questions, please call the Eventful Conferences office at 914.509.5354, or reach out to Karina Belyea, events manager, directly at karina.belyea@eventfulconferences.com or 914.509.5354 x105.

Graphic Design Assistance:

If you do not have a designer to create your artwork, you may use our preferred graphic design company, Purpaula Productions. If you decide to work with Purpaula Productions, please inform Paula Finnerty, creative director, by Monday, July 22, 2019. Please find her contact information and pricing information below:

All charges will be billed to you directly from Purpaula Productions:

Art/Design Time: $85/hour
All assets, including company logo and photos, must be provided in digital format. Stock photos can be provided at an additional cost, to be determined based on photo.

Paula Finnerty, Creative Director
E: paula@purpaula.com
P: 845.226.7088

Download Graphics Guidelines

Artwork Due Date and Where to Send Artwork:

Booth artwork must be submitted by close of business on Friday, Aug. 23, 2019. Any artwork not submitted by this date may be subject to a $250 late fee.

Please upload your artwork to Lindsay Exhibits through WeTransfer.com using the instructions below:

  1. After completing the design process for all booth elements, compress all artwork into a zip folder.
  2. Visit http://www.wetransfer.comand click on the “+add file” button.
  3. Locate the zip file containing the artwork and click “open” or “select” to attach the artwork.
  4. In the “Email To” field, enter individual email addresses for Karina Belyea (karina.belyea@eventfulconferences.com ) and David Weber (david@lindsayexhibits.com).
  5. In the “Your Email” field, enter your email address so you can receive a copy of the link to the file.
  6. Enter any comments and/or directions in the message section. This is not required, but here if needed.
  7. Click the “Transfer” button.

Silver and Gold Package:

Booth Entitlements:

  • 32” monitor
  • Functional workstation with lockable storage unit
  • Trash bin
  • Literature Rack
  • Two custom back wall graphics
  • One custom graphic counter
  • 500 watts of power with a surge-protected power strip

Artwork and Dimensions:

Lindsay Exhibits will be producing your booth with your custom artwork which need to be created in their specific dimensions. There are three areas of the booth that can accommodate custom graphics:

  • FULL BACK PANEL— Dimensions: 94.625” (H) x 37.8125” (W)
  • LOGO BACK PANEL— Dimensions:  19.625” (H) x 37.8125” (W) (Measurement takes into account top of the monitor)  
  • FRONT COUNTER — Dimensions: 36.75” (H) x 18.3125” (W)

Download Silver and Gold Full Booth Rendering

Platinum Package:

Booth Entitlements:

  • Two 32″ monitors
  • Functional workstation with lockable storage unit
  • Trash bin
  • Literature Rack
  • Two custom back wall graphics
  • Two custom graphic counters
  • Four Padded Stools
  • 500 watts of power with a surge-protected power strip

Artwork and Dimensions:

Lindsay Exhibits will be producing your booth with your custom artwork which need to be created in their specific dimensions. There are six areas of the booth that can accommodate custom graphics:

  • (2) FULL BACK PANELS— Dimensions: 94.625” (H) x 37.8125” (W)
  • (2) LOGO BACK PANELS— Dimensions:  19.625” (H) x 37.8125” (W) (Measurement takes into account top of the monitor)
  • (2) FRONT COUNTERS — Dimensions: 36.75” (H) x 18.3125” (W)

Download Platinum Full Booth Rendering

 

FAQ:

Q: What areas do the spec dimensions refer to? What is the purpose of the 1” internal safe zone?

A: There are three dimensions to be aware of when creating artwork:

  1. Safe Zone – This area should include your critical information.
  2. Final Size – This is the actual size of the artwork that will be displayed.
  3. Bleed Area – This ensures your design continues to the edge of each panel.

Lindsay Exhibits requires a bleed of 1” on all sides so your final file size should be 39.125” wide by 96.625” high. The panel material is attached to a plastic connector which holds the material to the display and the bleed area is used to wrap around the connector. Due to the panels sitting inside the metal for support, sometimes the extra space is needed to adjust the artwork location. The 1” bleed area won’t be viewable, however, if we only printed to the “Final Size” and the artwork had to be adjusted, you would see white space due to not having any printed material beyond that dimension.

Q: Will graphics that bleed into the internal safe zone of 1” not be printed, get cut off, or be hidden by the booth frame?

A: Possibility, please keep your design within the “safe zone” and allow for 1” of space on all sides in case there are any issues stretching the material.

Q: Should I expect to see proofs prior to the final artwork being printed?

A: Yes, Lindsay Exhibits provides a proof after Eventful receives your artwork. You will be able to see a rendering of the final display and if approved, Lindsay Exhibits will proceed with production.

 

 
 

Venue

Detroit Marriott at the Renaissance Center
Renaissance Center, 400 Renaissance Drive Detroit, MI 48243
Phone: +1-313-568-8000

Venue

Detroit Marriott at the Renaissance Center
Renaissance Center, 400 Renaissance Drive Detroit, MI 48243
Phone: +1-313-568-8000